I write to you in one of our biggest, most sought after, and, yes, contested issue of the year: our annual “Top Doctors” issue.
Why contested? I don’t have a crystal ball and, goodness knows, I’m not clairvoyant, but I can predict what will take place as soon as this issue makes it into your home and into hundreds of doctor’s offices. My phone will start ringing off the hook. My mailbox will get full. My BlackBerry will be inundated with text messages. You see, readers will call or email or (those who can) text to ask why their doctor didn’t make it onto our list, and health-related advertisers will call or email or text to find out why they (or the doctors they represent) didn’t make it onto our list.
I understand. Some of my doctors aren’t on this list, either. But that doesn’t mean that they’re bad doctors. (I sure hope not.) The list is a de facto peer review: it’s doctors (and hospital administrators) recommending doctors—and then some. The recommended doctors are vetted; their certifications, verified. So, the 183 doctors on our list are, indeed, tops. And I’m sorry if yours didn’t make it onto the list this year. Who knows? Maybe he or she will, next year.
Speaking of emails and letters and telephone calls—boy, did we receive many after our October issue hit the stands and made it into your homes. Yes, the one in which our editors ranked our towns: “Best Places to Live.” (If you somehow missed the issue, you can buy it online—as a hard copy or, if you prefer, a digital version.) We probably have never received so many letters, emails, or postings on our website. So many, in fact, that our editors devoted more than one page on the subject to the letters and website postings that we received. Turn to page 22 to read a sampling what so many wrote.
Of course, we appreciate hearing from you. Not only because it lets us know that you are, indeed, reading and taking the magazine seriously, but we learn from the letters we receive. So, please, keep writing, keep posting.
In a few days, we will be working on the last issue of the year, which means that 2011 is just around the corner. And—how time flies—January 2011 marks our 10th anniversary. Wow! Look for that issue; it promises to be a winner. Our editors will announce the “Best of the Decade” in that issue. Oh yes, I expect letters then, too.
Thanks for reading and enjoy the issue!
Ralph A. Martinelli
Publisher
PS: Soon after this issue of Westchester Magazine hits the stands, another magazine that we have been working on for about a year will, too—914INC., our new business lifestyle publication. Perhaps you haven’t heard of it—yet. If not, I recommend that you visit our website and click on our navigation tab, Business. There you’ll learn about our new quarterly publication. Of course, we also publish two other ancillary magazines: Westchester Weddings and Westchester Home. (Again, if you don’t know about them and want to learn more, click on the navigation tabs, Home and Garden and Weddings.) All of our magazines follow the same high standards and feature the same high quality as Westchester Magazine.
