Small Business Awards 2015: Squires Family Clothing & Footwear

When owner Michael Kushner says Squires Family Clothing & Footwear has served everybody, he’s hardly exaggerating. “Our clients include families in the community, famous actors, professional athletes, and a prior president and secretary of state, just to name a few,” says Kushner, who has helmed the company since 1987.

Now in its 66th year, Squires, with locations in Chappaqua and Katonah, has always tried to be a one-stop shop for families and an alternative to big-box retail stores. Both Squires stores offer sizes from 2T through adult Big and Tall (and free alterations if a size doesn’t fit perfectly) and are fully stocked at all times, regardless of the season.

This “perpetual inventory” philosophy—if you need a bathing suit in the winter for a Caribbean vacation or base layers to climb a mountain, there is no need to go anywhere else—has been one of its keys to success. The company is currently expanding its departments, especially women’s, to include more stylish offerings like tall leather boots and high-tech exercise clothes.

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Kushner keeps headcount low—just two to three employees per store—and options high, stocking 100 well-known brands of clothing, footwear, and accessories.
“Everyone in the family can shop here,” says Kushner. “Whether it is a North Face fleece for kids, a ski outfit for anyone in the family, a Vineyard Vines polo or button-down for Dad, or even the best-fitting women’s jeans and twills for Mom.”

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