BWC Presents Customer Happiness Tour
Today’s customers have higher expectations than ever, especially when it comes to customer service. They expect courteous, quick, relevant answers. Learning how to deliver them is the aim of the Freshdesk Customer Happiness Tour event, presented by the Business Council of Westchester (BCW) on March 16 from 4 to 7:30 pm at the Hilton Westchester in Rye Brook. Speakers include Dan Moriarty, director of digital strategy and activation for Hyatt Hotels and Frank Eliason, head of US digital and customer experience for Zeno Group. Attendees will hear about strategies for managing the customer experience in an increasingly challenging business environment, scaling customer service as your business grows, and tips for delivering immediate, relevant, and personal responses to customers. For more information, visit: https://westchesterbuscouncilnyassoc.wliinc28.com/events/Freshdesk-Customer-Happiness-Tour-Westchester–1414/details
Annual Westchester Business EXPO Returns
Looking to reach more than 1,500 business prospects in just four hours? The answer is the BCW’s 2016 Westchester Business EXPO, the leading business-to-business trade show in the Hudson Valley. Celebrating its 14th year, the EXPO will be held Thursday, March 17 from 1:00 to 5:00 pm at the Hilton Westchester in Rye Brook. The EXPO will feature more than 180 vendors with “experience suites,” and enhanced “Ask the Expert Booths.” The keynote speaker for the event is Lorraine Santoli, former Director of Corporate Synergy for The Walt Disney Company. She is the author of the recently published book Inside the Disney Marketing Machine – In the Era of Michael Eisner & Frank Wells. For more information, call (914) 948-2110. To register, visit www.wbxpo.com.
Charting Our Downtowns
Join Westfair Communications and Pace Land Use Law Center for a talk on downtown development from a national expert and the local authorities, titled Downtown’s New Direction: Will smart growth get us there? The event, on March 24 from 11:30 am to 1 pm in the Tudor Room at the Pace University School of Law in White Plains, will feature New Rochelle Mayor Noam Bramson; Alex Twinning, CEO of Twinning Properties; Arthur Collins II, co-founder and president of Collins Enterprises, and Joan McDonald, former commissioner of the Department of Transportation in NY. For more information, visit: https://events.r20.constantcontact.com/register/eventReg?oeidk=a07ec86sifv67afae72&oseq=&c=&ch=
Content Marketing Explained
The Westchester/Fairfield chapter of the Public Relations Society of America is hosting a content marketing seminar titled, “Content Marketing Explained: How to help entrepreneurs attract business with superb content.” A panel of experienced content marketers will discuss how to position a business by creating relevant content to satisfy Google and attract—and qualify—customers. Publicists, communicators, marketing professionals, business executives, entrepreneurs and others will be in attendance to hear from panelists from The Westchester Marketing Café, InspiriaMedia, DigiStar Media, and Video SEO Pro. The event occurs on March 30, noon to 2 pm, at the Rye Grill and Bar in Rye. For more information, visit: http://prsa-wf.org/meetinginfo.php?id=126&ts=1457105937
WCBS Small Business Breakfast Series Kicks Off
The WCBS Small Business Breakfast Series returns to Westchester on March 31 with a session titled, “Building Big Brands.” Featuring Stew Leonard Jr., President and CEO of Stew Leonard’s; Cindi Bigelow, President and CEO of the family owned Bigelow Tea Company; and Mitchell Modell, CEO of Modell’s Sporting Goods, and moderated by CBS Bloomberg Business Anchor Joe Connolly, the event takes place at the DoubleTree by Hilton Hotel in Tarrytown, from 7:15 am to 10:00 am. The three CEOs will talk about recognizing opportunities, learning to grow, leveraging community ties, channeling passion, and developing effective partnerships. For more information, visit: http://newyork.cbslocal.com/wcbs-small-business-breakfast/
