Photo by Adobe Stock | agcreativelab
Ever-chic already, the city of Rye becomes even more shoppable with new-in small businesses that make it easy to support local.
With its walkable streets and plenty of foot traffic, Rye is the ideal spot to maintain a small biz. Over the past year, the city’s retail scene has expanded and morphed, with some welcome new additions and changes.

Sarza has relocated just across the street, to a larger space at 84 Purchase St. Owner Sarah Briginshaw is still offering the same exquisite lighting, linens, wall art, and decor that her customers have grown accustomed to from the longtime-favorite contemporary African-design home-goods boutique, inspired by her native South Africa. Bringinshaw shares that the bigger space has allowed the shop to feel more like a showroom and provided the opportunity to showcase more of the larger furniture and lighting pieces it offers.

In Sarza’s former space is Misfit Bazaar (83 Purchase St), a new, luxurious, lifestyle boutique featuring women’s apparel, accessories (hats, purses, fine and statement jewelry, etc.), and high-end skincare. The store also stocks health-and-wellness products, like coffee-mint soaps, amethyst Dead Sea bath soaks, CBD-infused edibles, and self-help books. It’s a one-stop shop to find a whimsical yet thoughtful gift for the woman or teen with it all.
Women’s lifestyle boutique Angela’s, formerly in Purchase, has reopened at 180 Theodore Fremd Ave to offer its signature, trendy collection of apparel, outerwear, shoes, and accessories.

Lastly, beauty maven Cynthia Petfield of Reveal Hair Studio expanded her hair salon at the same location (269 Purchase St) this year and is now offering a hand-picked selection of apparel and accessories, called the Reveal Collection, within the salon. Think casual-contemporary apparel, like oversized blazers, tote bags, and funky statement jewelry — just in case you don’t want to end the self-pampering after a beautiful color and blowout.