Paulo’s Atelier in Bedford Hills (725 Bedford Rd 914-666-2800; paulosatelier.com) was chosen to pre-launch Nectaya, Goldwell’s ammonia-free permanent hair color. “It is already a very popular line in Europe,” says Master Colorist Kathleen Troy. “It doesn’t fade at all, doesn’t turn red. We are really excited and clients are loving it, too.”
Paulo's Atelier, Bedford Hills, Pre-Launches Nectaya Ammonia-Free Hair Color
No-fade color
