Nick and Mark DeVincenzo’s bright 20-chair salon creates a tranquil ambience that’s light-years away from a bustling scene, even though it is always busy. Light wood floors, white walls, and an accent of deep red welcome you when you walk in.
Stylists recently underwent training for classic barbering. “Updated fade haircuts for men are more popular than ever,” says co-owner and stylist Mark DeVincenzo. “We can even accommodate men in a private area if they don’t want to be in a salon scene.”
“Because of the blowout craze, stylists today only know how to style long, straight hair,” says DeVincenzo. “But I stand out because I know how to create short, impactful haircuts with precision.”
Continental 109 has garnered a following for tone-on-tone coloring; warm, dark red tones; and balayage. The salon uses Wella hair-color products, and a wall-mounted rollerball hair processor, which accelerates the coloring process and keeps the heat at a consistent temperature.
“My dad founded the salon 55 years ago and he’s still standing behind the chair,” says DeVincenzo.
Consultations are free and the salon is open for “Blowout Bar Sundays” every weekend, during which conditioning treatments are discounted and discount blowout cards are accepted. Clients can also donate eight inches or more of hair to Pantene’s Beautiful Lengths, which benefits women who have lost their hair due to cancer treatment.
There are plans to remodel the salon in the near future. “We want to do away with the reception desk and add iPads, so that we can go to the clients when they enter the salon instead of having them come to us,” DeVincenzo says.
Women’s haircuts from $55; men’s haircuts from $30; girls’ (age 9 to 15) cuts from $45. Single-process color starts at $55; highlights and balayage from $135; keratin treatments from $325.