Wilson & Son Jewelers has long served as a celebrated destination in the county for dazzling gems and stones where clients seek a personalized shopping experience. The fifth-generation biz, founded in 1905 by watch-and-clockmaker Morris Wilson, had Manhattan roots before moving to Westchester. Since 1932, the iconic company was perched on Chase Road — until last year, when owners Matt and Mike Wilson jumped at the opportunity to relocate to its original Scarsdale roots, the Harwood Building (10 Spencer Pl; wilsonandsonjewelers.com).
The two gemologist brothers found the new location special not only because it was nearly double the square footage (now approx. 5,550 square feet) and is more centrally located in town but also because they are working with the same landlord their lineage did before them.
The expanded space boasts, among other things, a retail area, jewelry repair room, and conference room. The hospitality bars, where clients can browse sparkling eye-candy, were fashioned to offer an enhanced, interactive shopping experience. Mike explains the new layout: “[Because of] the way we have everything displayed, it’s a more personal experience for the customer.”
Shoppers can expect the same quality diamond necklaces, fashion rings, and timepieces they’ve known for decades, but with an added draw: the new, lavish Rolex service center. Designed in Geneva, Switzerland, the roughly 1,000-square-foot center offers the high-end, individualized experience one would expect from the top-of-the-market brand. Mike says, “It is a whole new retail concept, really focusing the customer on the product,” with maybe only one to three watches showcased at a time.
The brothers share how the more-than-century-old business has not only kept afloat but actually thrived: “What makes us different is that we consider ourselves professional jewelers instead of sales representatives,” explaining there are four gemologists on staff; the watchmakers are Rolex-trained; and all sales representatives have accreditation. “We are constantly evolving and learning. A big part of our evolution has been [this expansion],” they say.
The family’s pride and dedication to providing quality service and jewels are profound: “We know personally every owner or president of every brand we work with here,” shares Matt. Their devotion hasn’t gone unnoticed: The 116-year-old business was recognized this year on the New York State Historic Business Preservation Registry.