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Highly Anticipated Plans for White Plains' 'City Square' Finally Unveiled


Ginsburg Development’s (GDC) future plans for White Plains’ former Westchester Financial Center were unveiled Monday to the White Plains Common Council.

Their vision of a new mixed-use project called City Center includes renovation of office space at 50 Main Street, new restaurants and retail space along Main Street and Martine Avenue, and the reinventing of the 1 Martine Avenue office building into 188 units of rental apartments.

Read More: Ginsburg Development to Transform a Complete White Plains City Block

“City Square will become a real mixed-use location in Westchester County for people to live, work, play, and dine — all just steps from the new train station,” says GDC principal Martin Ginsburg.

Upgrades to 50 Main Street will include an entire new amenity floor featuring a completely renovated cafeteria with outdoor dining, a fitness center, various meeting rooms, yoga/motion rooms, conference/assembly rooms, an art gallery, an exhibit area, and a golf simulator.

The proposed 1 Martine residential conversion will contain 188 rental apartments offering studio, one-bedroom and two-bedroom units. Amenities in the building will include a Club Lounge with setback roof terrace, a fitness center, and 24/7 Concierge Service.

An amenity that the entire complex will be able to enjoy is a new “City Square Park,” an almost one-acre landscaped roof deck that will sit on top of the property’s 1,033-space parking garage and will be accessible from all buildings. This park will feature a dramatic fountain with plentiful seating, a putting green, a BBQ Pavilion and a 2,000-step, 4-level walking path with landscaping and sculpture features.

Read More: 3 New Luxury Apartment Developments in Westchester to Put On Your Radar

“City Square Park is a unique feature that will become a favored spot for all of those who live and/or work at this special place,” says Ginsburg.

The project is located on the square block at the Gateway to White Plains just east of the White Plains Metro-North Station, and is bounded by Main Street, South Lexington Avenue, Martine Avenue, and Bank Street.

Ginsburg purchased the 571,000-square-foot property, comprising the 50 Main Street and 1-11 Martine office buildings, along with the more than 1,000-car garage, in April of 2018 for $83 million. He had earlier purchased The Metro, a 122-unit residential building at 37 South Lexington Avenue, which completes the block that will be called City Square.

The transformation of Westchester Financial Center into City Square will be the first development project under the area’s new Transit District Development Zone, designed to make the neighborhood near the train station more pedestrian friendly with new retail and restaurant offerings. The station is currently undergoing a $92 million renovation by Metro-North Railroad.



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